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It starts with a series of questions about the customer’s hair history and concerns. The questions are designed to provide Prose with a comprehensive understanding of the customer’s hair needs. I’m seeing so many scalp-centric hair care products pop up lately, so I was pleased to see it in Prose’s selection too. By choosing Prose Hair Care, customers can feel good about not only the personalized, high-quality products they are using but also about supporting a brand that is dedicated to sustainability, ethical practices, and giving back to the community.
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However, once the products were received, it was apparent from the full, detailed ingredient list that the formulations were actually quite distinct. The concentration of ingredients used varies person to person and product to product, Prose told us. Kennzie also says the hair oil was nothing to hit home about either. "Before I even applied it to my hair and scalp, I was already disappointed by the consistency of the oil," she explains. "It appeared much thinner and more watery than others I’ve used, and it seems that this contributed to the lack of moisture it provided. I found myself having to apply more than usual and needing to use it more often than I’m used to."
What other products does Prose offer?
To save my mane, I tested one of the most popular custom hair care brands, Prose, to see if its made-for-me formula would bring life back to my strands. NAD determined that the evidence in the record was insufficient to support the challenged "over 192,000 5-star product reviews" claim and recommended that it be discontinued. It was hard to believe that the contents of three tiny bottles would be able to address all of the specifics that were brought up in the hair quiz, but Prose did exactly what it said it would.
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In 2015, more than 200 women joined a class action lawsuit claiming that use of the WEN Cleansing Conditioner led to extreme hair loss, hair breakage, scalp irritation, and rash. Another class action lawsuit filed in September 2016 alleges that products labeled as “organic” or “mineral-free” actually contain ingredients that are neither. Here are five hair care products that could be subject to regulations or even recalls for not being what they claim to be. First and foremost, Function of Beauty provided the largest shampoo and conditioner bottles among the three brands, which is a nice gesture considering you’re paying for more than $5 shampoo. However, quantity doesn’t always mean quality and, unfortunately, I felt like Function of Beauty didn’t live up to all the hype. But, how disappointing is it to run through the gamut of top brands, only to be left disappointed after your shower?
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Depending on your custom formulation, your product may have light, natural scents, like almond or lavender. Each Prose Hair product comes with instructions for use, and it’s important to follow them carefully. This will ensure that you’re using the product correctly and getting the best results. Some products, like the Pre-Shampoo Hair Mask, may require you to leave them on for a certain amount of time before rinsing. It does whatever your own unique hair needs it to—formulas range to address needs like rebalancing roots and adding hydration.
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I read that the synthetic ingredients they do use have mild risk. Plus, for every 10 products you purchase, they’ll give you one for free—like a coffee card, but way, way better. Potent ingredients work together to bring shine, pollution defense, fiber repair, and antioxidants. To lock in moisture, be sure to fully rinse the conditioner out of your hair and finish with a shot of cold water. Licorice extract (glycyrrhiza glabra) may stimulate hair growth.

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I opted to leave the default ingredients in, and for the fragrance, I went with “Oasis,” which includes picking jasmine, amber, and white peach. I tested Prose for 30 days, and during that period, I didn’t use any other products besides the ones that were included in my subscription. Since my order came with shampoo, conditioner, and a hair mask — products I already use — I didn’t have to change anything else about my actual routine. Because of the higher price and customization options, it made sense to compare the quality of each product to its generic counterparts.
It may revise its formulation of the product after each purchase based on the consumer's feedback. For example, if the customer indicated that they would prefer a stronger fragrance – that adjustment is made on subsequent purchases. The iterative process of reviewing and refining happens every time the customer orders. Because all of its products are customized, technically anyone can benefit from a Prose subscription. However, people whose hair doesn’t fit just one type or texture will likely benefit from this service the most.
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So if totally customized natural hair care in sustainable packaging is your goal, Prose will likely impress and then some. Prose received praise from other notable outlets like Who What Wear and Honest Brand Reviews, both of which commend the hair care gurus for their use of clean products. Every Prose product is "Cruelty-free, paraben-free, sulfate-free, non-GMO, phthalate-free, and alcohol-free," per Honest Brand Reviews. Since parabens and sulfates typically cause the most damage, it's best to use products that refrain from using them. Overall, I like that I knew exactly what ingredients were being put on my hair, which is often a gamble with other products (especially one’s from the drugstore).
All products and services featured are independently chosen by editors. However, StyleCaster may receive a commission on orders placed through its retail links, and the retailer may receive certain auditable data for accounting purposes. In conclusion, I personally wouldn't spend the money on Prose again. I wasn't really expecting a haircare miracle solution like their advertisements boast, but for almost 80 bucks I was hoping to come out with something more than a poofy mess. For that price, I shouldn't have to go back to my older, less expensive products to fix things up.
Sure, they may be well-respected among the beauty community but, for your hair type, certain products may not fit the bill. However, you’ll still be spending about $25 per 8-ounce bottle of product, which is far more than many haircare brands, and the company only offers discounts if you sign up for a subscription. Note that Prose recommends you try your products at least 5-7 times before deciding whether they work so that you give your hair and scalp time to adjust to the new formulas. Also last month, 32 different P&G dry shampoo and conditioner products were recalled due to the presence of benzene.
Consumer Product Safety Commission determined the products did not contain an immersive protection device needed to protect users against electrocution risks. In February, around 100,000 BrushX hot air hair brushes were recalled over concerns they could pose an electrocution risk to users if they were dropped into water while plugged into an outlet. But while the productsSOUND promising, how well do they actually perform? They have a comprehensive, actively growing selection of natural, ethically sourced ingredients that are all clinically proven to get results. Just refill your first container and discard the refill packages. Prose’s Custom Root Source Supplements allow you to prioritize both the health of your hair and the environment without compromising on either.
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